Compounding Trust
The framework

The Compounding Trust Model

The Compounding Trust Model holds that trust, defined as an individual's confidence that they can achieve their own objectives by working within the organization, compounds or decays through five structural drivers: competence, fairness, reciprocity, identity and transparency. Trust converts into performance through the Trust Flywheel, decays with a lag that hides it from performance metrics, and is consistently overstated by what people declare relative to what they do.

How this is measured

The model is only useful if the drivers can be observed in a live organization. TrustXP measures them continuously for companies of 25–500 employees. Read the measurement methodology →

The letter

The Compounding Trust letter

What I am working out about trust and how organizations actually perform. It goes out when there is something worth sending.

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